CEOAs CEO of Accentf(x), Patrick leads a veteran team who shares his commitment to providing clients with competitive business advantages. Patrick has spent his career in domestic and international database marketing, multi-channel integration, and customer experience design. He’s built a solid reputation by crafting client delivery and relationship management strategies that resulted in consistent revenue growth and service satisfaction for a variety of high-profile Fortune 500 companies. Before joining AFX, Patrick held leadership positions with Digitas, an integrated direct/digital marketing agency based in New York, and Humana, a US health insurance provider based in Louisville, KY. Patrick holds a bachelor’s degree in Business from the University of Kentucky and sits on the board of the Global Warranty and Service Contract Association (GWCSA).
EVP – business InsightsChris is the driving force behind Accentf(x)’s business intelligence, forecasting and data analytics vision and strategy. Known for his collaborative style and commitment to excellence, Chris and his group work cross-functionally throughout the organization to expertly measure analytic data potential. No one is better qualified to discern intelligence from data and provide clients with optimized direction and insights that produce results. Chris launched his AFX career working with major accounts to improve their direct marketing performance. Recognizing the need to further refine and centralize predictive analytics and interactive reporting technology services, he established the Business Intelligence Group. Chris holds his Master’s in Business Administration from Duke University, where he also received his undergraduate degree, and he sits on the University of Louisville Masters in Analytics Advisory Board.
CFO/CIOResponsible for leading Financial Strategy and Information Technology solutions, Steve leverages over ten years of experience in GAAP accounting, SOX compliance, financial analysis, budgeting, information system design and efficiency analysis. Drawing on his broad financial background and extensive Information technology skills in SQL, COGNOS, .NET and Microsoft Business Intelligence tools, Steve leads the team in creating and building custom designed tools for complex finance, technology, and forecasting solutions. Since joining the organization, Steve has held several leadership roles including: Financial Analyst, Senior Financial Analyst, Manager then Director of Finance, and Manager of Internal Systems. Steve holds a Bachelors of Arts in Accounting and a Bachelors of Science in Computer Science from Transylvania University.
VP, Direct Mail OperationsAccentf(x)’s VP of Lettershop Operations is an industry veteran in direct marketing operations management. Under his keen stewardship, clients experience accurate and consistent communication and program implementation along with flawless execution. Troy leads initiatives like advanced team member development and training to achieve process improvements, better workflow and deadline management, effective cost control measures, and capital investments in technology and equipment. Before joining Accentf(x), Troy spent six years with the UPS as a Production Supervisor responsible for team efficiencies, quality, and safety. Troy also worked as a contract manager at TNT Logistics where he was responsible for the oversight of a “Just In Time” cross-dock for assembly line parts delivery to General Electric’s Appliance Park. Troy holds a Bachelor of Science in Business Administration from the University of Louisville.
VP, Data IntelligenceWhen you are a Magna Cum Laude in Mathematics from Notre Dame, the perfect job for you is VP, Data Intelligence. At Accentf(x), Katie applies strategic thinking, keen analytic skills, and consumer insight discipline to the development of custom-built campaign management solutions across a diverse group of clients and industries. With extensive knowledge of direct marketing database design, Katie is responsible for turning data into data-driven solutions. Her vast experience in managing daily operations associated with tasks from loading customer and product data, to managing campaign response, to processing sales or fulfilling underwriter contracts, provides a seamless transition from strategic planning to flawless execution with positive results. Before joining Accentf(x), Katie held positions of responsibility with Accenture in Chicago, IL, and AETNA in Hartford, CT.
VP, Enterprise InfrastructureJeff’s area of expertise is sorting through the complexity of technically-challenging and critical interfaces. He provides the consultation and design structure necessary for building the appropriate foundation of technical solutions that meet client needs. With over 20 years of practical technological experience in the CRM, Direct Marketing and Call Center space, Jeff is essential in holistic application development and database design. A veteran leader and consummate team player, Jeff has held numerous positions within the organization, resulting in many successful program achievements for our clients. His leadership is also responsible for the professional and technical growth of many past and present AFX team members.
VP, IT OperationsSam ensures that Accentf(x) is highly efficient, relevant and strategically focused in leading our technical teams across application development, building business intelligence and data management products and solutions. An expert in SDLC planning and Agile process resources, Sam keeps Accentf(x) at the cutting edge of Database Marketing and Analytics, and the ongoing development of infrastructure enterprises. Sam has established a solid reputation among peers and clients for excellence in providing strategic problem-solving skills, breaking down barriers to productivity, transparency, and dependability in delivering projects on time and on budget. In 2010 Sam was awarded the prestigious Accentf(x) CEO award in recognition for his many contributions and leadership. He holds a Bachelor’s degree in Technology, Electronics, & Communications from Jawaharlal Nehru Technological University.